Tips for Managing Your Company’s Online Identity

Posted on

Your LinkedIn profile is diligently maintained, your blog is free of comment spam, and you tell your kids to wipe their Facebook pages clean of party photos. You work hard to maintain control of your personal online identity. But do you give the same attention to how your business is portrayed online?

The online identity, or “o-dentity,” of your business can help or hinder its bottom line. Yet, too many executives fail to safeguard their company’s online reputation. If you allow disgruntled customers or bloggers with a grudge to speak out unhindered about your company, rest assured your competitors will pounce on this opportunity to spread the (negative) word.

Read my Huffington Post article for a list of five most common mistakes top executives make regarding the management of their company’s o-dentity.

Share and Enjoy:
  • Digg
  • Facebook
  • Google Bookmarks
  • Reddit
  • StumbleUpon
  • Technorati
  • Twitter

Leave a Reply

Your email address will not be published. Required fields are marked *

Naveen Jain